by admin | Feb 10, 2026 | helpful
The Scream Franchise’s Marketing Identity Crisis For decades, the Scream franchise has built its reputation on razor-sharp, postmodern horror commentary. When it kicked off in 1996, this low-budget horror film from a struggling Wes Craven, featuring a cast of...
by admin | Jan 29, 2026 | helpful
Why Your Smartphone Masterpiece Sounds Like a Garbage (and How to Fix It) Cast your mind back to 2012. You’re sitting front row, popcorn in hand, waiting for the movie to start. Suddenly, the epic sounds of Hans Zimmer roar into life and you’re presented with the...
by admin | Oct 27, 2025 | Filmmaking
How Does Lens Choice Control Emotion in Film? Phone or camera! It doesn’t matter, what can matter is the choice of lens you use to tell your story. Have you ever watched a film and felt so close to a character that you could almost sense their breath? Or, just...
by admin | Oct 24, 2025 | Filmmaking
What’s Changing in iPhone Videography? Not so long ago in a galaxy not so far away, shooting on your phone meant carrying gimbals, lenses, and cages everywhere you went. I know…. (the hassle) but iPhone videography is changing fast. Smartphones are now designed...
by admin | Oct 3, 2025 | helpful
Off the back of some recent announcements from Honor about doing away with need or Lens attachments for your phone. We started really thinking about the role lens play in storytelling. We even wrote a blog about it. Lens help shape the emotion of a scene; they help...
